For Immediate Release:

Datonics CEO Speaks at Axis Ottawa Conference

Michael Benedek Serves on Multiple Panels Discussing the State of Tech Startups and the Future of Innovation


NEW YORK and OTTAWA (September 2014) – Leading online data marketplace Datonics ( has announced that CEO Michael Benedek will speak on two roundtable panels at the Axis Ottawa 2014 conference, which serves as a direct platform for global investors to meet promising Canadian startups, on September 9 and 10.


On the first roundtable (September 9), Benedek, along with fellow panelists, will discuss the state of tech startups in Ottawa and the role of incubators and accelerators. The second panel discussion (on the 10th) will focus on the future of innovation: Where will the next big breakthrough be? What sectors are on the verge of major disruption?


"With Datonics offices in New York and Tel Aviv – and my personal roots in Ottawa – I'm delighted to participate in Axis Ottawa, a truly global forum for startups, investors, and business and technology leaders to exchange ideas and insights," commented Benedek. "Growing Datonics into a leading online marketplace for high-performing, proprietary data has been a tremendously rewarding experience– I look forward to contributing relevant information to what promises to be a compelling event."


Axis Ottawa 2014, presented by Axis Ottawa 2014, a boutique corporate advisory firm founded by American investment professionals in Israel, is a two-day conference that combines startup pitches with investor feedback and keynote presentations on subjects ranging from the startup future in Canada to mobile monetization and more.

About Datonics

Datonics ( is the Internet’s leading aggregator and distributor of highly granular and proprietary behavioral purchase intent, search and life-stage data. Datonics’ 350+ pre-packaged segments and unlimited number of custom keyword-based segments facilitate the delivery of highly relevant, privacy-sensitive ads to online consumers. Datonics is headquartered in New York City, with a research and development center in Tel Aviv, Israel. Datonics is a member of the Network Advertising Initiative (NAI). For more information, visit

About the AlmondNet Group

Established in 1998, the AlmondNet Group ( is an industry leader and pioneer in privacy-friendly, targeted advertising. The parent company AlmondNet Inc., which has developed an extensive suite of industry-leading targeted advertising solutions and products, is focused on R&D and the licensing of its extensive portfolio of enabling technology and intellectual property, covering numerous areas of the targeting landscape and ecosystem, including profile-based bidding, behavioral targeting, online and offline data monetization, addressable advertising, and multi-platform advertising. In addition to Datonics, Intent IQ (, a leader in cross-platform addressable advertising, is an AlmondNet subsidiary.

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